Comprehensive media services
A boutique agency
built on experience
Media Matters Inc is a boutique marketing communications agency specializing in helping luxury brands reach discerning, niche audiences through intelligent media strategy.
Retta Jitner, Founder & CEO, launched Media Matters, Inc 29 years ago and brings a wealth of experience and senior-level expertise to every engagement. She applies rigorous psychographic insight and strategic media negotiation, partnering selectively with brands that prioritise reputation, quality, and sustained long-term growth.
PACASO
Media Matters Inc partnered with Pacaso to establish a credible, long-term brand presence following the pandemic, supporting growth across key U.S. feeder and destination markets through a carefully phased, integrated media strategy.
Integrated media strategy
✓
Brand foundation and sustained visibility across priority markets.
Premium environments
✓
High-impact placements within trusted, editorial contexts.
Audience segmentation
✓
Affluent and ultra-affluent second-home intenders reached through psychographic insight.
✓
5.3M+ impressions and multiple placements delivering 2× benchmark performance.
“Media Matters supported our media planning and placement for over a decade. They consistently understood our goals, delivered well-curated media plans, and leveraged strong industry relationships to secure excellent rates and added value..”
Anna Woods
Megan Lewis
Jason Lee
Nick Carter
Alex Jones
Julia Green
Have a project?
Let’s talk.
We work selectively with established brands that value clarity, discretion, and long-term growth. If you’re exploring a thoughtful approach to media strategy, we’d welcome the conversation.